Google That

According to wikipedia, search engine optimiztion (SEO) is "the process of improving the volume and quality of traffic to a web site from search engine via "natural" ("organic" or "algorithmic") search results." Sucessful websites will often submit incorrect spellings to a search engine so it will still register with the search. Go ahead, mispell any major company's name in the google search box. Chances are the companies website will still be on top. For example I googled myspace.com my space, mspace, myspce, etc.. and myspace.com was still on top. Another aspect of SEO is that organizations will submit as many keywords possible. In order to get the most clicks possible, one's website must be on the top. You're more apt to get more attention if you are listed as one of the top sites on the search engine. A company also wants to submit its keywords to popular search engines. Google, being one of the top search engines, is very important to list with. Other search engines like yahoo or msn would also be good to list with because getting your site out as widely as possible is important.